Ground Zero is a collaboration of senior practitioners drawn from marketing,
research, PR/communications, strategic planning, policy development, project
management and business development.
We understand the power of multidisciplinary collaboration, and the advantages
of combining expertise and experience at a strategic and operational level to
assist clients in managing significant change.
Chris Lipscombe has worked for many
years in local government, corporate and business marketing, business development,
publishing, graphic design, and ICT, and is an experienced planner, researcher,
facilitator and project manager. Chris has significant experience in dealing with
broadband and digital content issues, from an industry and government perspective.
He has worked for clients in NZ, Australia, UK, Singapore and Dubai, and has
extensive contacts throughout North Asia.
Annette Gittos commissions and leads
strategy development and research projects for her clients, with public and
private sector experience across industries as diverse as film and biotechnology.
Annette has particular expertise in regional economic development and working on
opportunities for the education sector.
Shelly Biswell helps clients understand and
communicate effectively to key stakeholders, including customers, suppliers,
partners, employees, board members, politicians and funders. Shelly has specific
experience in working with government and not-for-profit organisations on
sustainability projects, for delivery across a range of traditional and electronic
Ann Liu is a cross-cultural public relations
professional, blending traditional and online PR to help New Zealand businesses
create profile and exposure both in China and New Zealand. Ann works with her
clients to help them reach potential partners, investors, suppliers, and customers.
She also has excellent relationships with influential news outlets onshore and
offshore, allowing her to place client messages successfully with media outlets
and ensure their maximum impact.
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